Frequently Asked Questions - FAQs

1. What services do I offer?

I specialize in business design and transformation for FMCG and retail companies. My core services include:

  • Trade & distribution strategy

  • Private label development

  • Pricing architecture & revenue growth management

  • Export/import process optimization

  • Business development & market expansion

  • Organizational capability building

2. Who do I usually work with?

I work with brands, distributors, and investors in FMCG, food & beverage, and retail. I also advise trade bodies, embassies, and startups exploring new market entry or facing regulatory barriers.

3. How do I create value for your clients?

I turn trade barriers into competitive advantages by:

  • Simplifying complex regulations

  • Designing smart go-to-market strategies

  • Building channel ecosystems competitors can’t replicate

  • Unlocking growth through pricing and distribution innovation

4. Do I only consult in Pakistan and the UAE?

While I’m based in Pakistan and the UAE, I work with clients across Europe, the Middle East, and South Asia—particularly in trade corridors involving Eastern Europe, GCC, and South Asia.

5. Can I help with exports and trade documentation?

Yes. I’ve advised companies and even foreign embassies on trade processes, documentation, and government requirements. My expertise lies in designing export strategies that are compliant, efficient, and growth-driven.

6. What makes me different from other consultants?

Unlike traditional consultants, I combine design thinking with commercial strategy. That means I don’t just create presentations - I help design and execute businesses end-to-end with a balance of creativity and financial discipline.

7. How do I charge for your services?

Engagements are flexible:

  • Project-based (specific deliverables like trade strategy or pricing architecture)

  • Retainer-based (ongoing advisory for growth and transformation)

  • Workshops / Training (for capability building)

8. Can I support product development as well?

Yes. I work across both SaaS product design (digital tools for business) and FMCG product development, ensuring alignment between market needs, pricing, and distribution.

9. How do we get started?

Simply reach out via Contact page or LinkedIn. I usually start with an introductory call to understand your challenges, then propose a customized roadmap with milestones.